American Business Alliance
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Choose all of these services or select the ones best suited to your enterprise.

ABA can advise you in this, in defining the most effective program for supporting your company in the north american marketplace.
Sales Support
Satellite Office
Face to Face
Telemarketing
Direct Mail
Marketing/Advertising
Legal Support
Product Sourcing
New Services
Management Consulting For
Small to Medium Size Companies

Table of Contents
  1. Red Carpet Matching Service
  2. Distributor Search
  3. Branch Office Setup and Management
  4. Sales Team Recruiting and Management
  5. Trade Show Appointment Search Service
  6. Market Assessment Research
  7. Rapid Response Research
  8. Marketing Support Services
  9. Financing for US Made Products
  10. Trade Show Management
  11. Support Center – Logistics
  12. Support Center – Inbound – Outbound customer support and prospecting
  13. Incubation Center - Launch Pad

- Abstract -
New Services for Foreign Companies Seeking Distribution in the United States
The American Business Alliance is introducing a new family of services designed to help foreign manufacturers and distributors introduce their products to U.S.  Importers, distributors and agents.
These services are geared towards companies who have a corporate office located in Outside the United States.  Companies must qualify for the below services, not all applicants are accepted.

1. Red Carpet Business Matching Service:
Description: The Red Carpet Service is a matchmaking service designed to help foreign suppliers find US agents, Distributors, Business Partners, Associations and other necessary resources.

ABA locates pre-screens and arranges business meetings with potential representatives, distributors, business partners, associations and other necessary business partners. Typically 2-4 meetings per day depending on distance between meetings.

Included in the Service:
  • Customized market and industry briefing with trade specialist
  • Appointments with prospective trade partners in key industry sectors
  • Post-meeting debriefing with our trade specialists in developing appropriate follow up strategies
  • Help with travel, accommodations, interpreter service and clerical support
Appropriate Clients:
Foreign suppliers in and product category (manufacturers, distributors, and foreign exporters) Client Companies should be export ready from the day of application.
2. Business Partnership Search:
Description: ABA will put our trade specialists to work fining the most suitable strategic partners.

The foreign company provides the marketing materials and company background. ABA interviews potential partners and provides a list of up to 5 pre-qualified partners.

Included in the Service:
  • Generalized market and industry briefing on the marketability of product and sales potential.
  • Complete contact information on key employees at each potential partner which is interested in company along with information on their size, sales, years in business, number of employees and statement from each potential partner on the marketability of product or service.
  • 30 day turnaround
Appropriate Clients:
Foreign suppliers in and product category (manufacturers, distributors, exporters, service companies)
3. Branch Office Setup and Management:
Description: This service is designed to establish a true US presence and an operative sales force for a foreign company in 90 days. A legal name, address, phone and fax number, become registered, have access to local bank account.

Included in the Service:
  • Set up of Sole Proprietorship
  • Assistance in registering of company and issuance of a legal name
  • Establishing a mailing address
  • Access to the use of a US phone and fax number
  • Access to local bank account
  • Access to local warehousing for samples and literature
  • Market Research (market survey)
  • Prospect database
  • Literature and website editing
  • Recruitment and ongoing management of Sales Representative (basic sales team recruitment and management program)
Appropriate Clients:
Foreign suppliers in and product category (manufacturers, distributors, exporters, service companies) the client company must be export ready and approved by both the SBC and ABA at time of application.
4. Sales Team Recruiting and Management:
Description: This service is designed to establish an independent sales force for a foreign company in 30-60 days.

Included in the Service:
  • Advertising for Sales Representatives
  • Managing entire interview process
  • Facilitating all training and ongoing management of sales representative
  • Building prospect database
  • Handling all administration for sales including processing of purchase orders, importation process, and all other administration through collection.
  • Weekly prospecting reports.
Appropriate Clients:
Foreign suppliers in any product category (manufacturers, distributors, exporters, service companies). The client company must be export ready and approved by both the SBC and ABA at time of application.
5. Trade Show Appointment Search Service:
Description: ABA will put our trade specialists to work fining the most suitable strategic partners to meet you at the client company’s booth during the client company’s trade show.

The foreign company provides the marketing materials, company background and prospect database. ABA interviews potential partners and invites them to the client company’s booth during the show.

Included in the Service:
  • Generalized market and industry briefing on the marketability of product and sales potential
  • Personal calls to at least 30 prospects offering an invitation to the client company’s booth. All calls are documented.
  • The updated prospect list (with updated information) will be sent back to you.
  • An invitation is mailed to each person that expresses interest.
  • 30 day turnaround
  • Database building is extra charge.
Appropriate Clients:
Foreign suppliers in any product category (manufacturers, distributors, exporters, service companies)
6. Market Assessment Research Report:
Description: This report illustrates the feasibility of a foreign manufacturers success in the US/North American Market. It also offers a general roadmap for finding distribution.
7. Rapid Response Business Research:
Description: Research on any question with 48 hour turnaround

Included in the Service: Summary findings for any non-technical question:

Examples:
  • Help evaluate a vendor that supplies a component for one of my products.
  • Find me a reliable report on new trends in marketing to teens.
  • Help me learn about microchip manufacturing in California.
  • Help us brainstorm new product names
  • What are the demographics on small aircraft owners?
  • Who competes in the gourmet coffee market?
Appropriate Clients:
Executives for foreign suppliers in and product category (manufacturers, distributors, exporters, service companies)
8. Marketing Support services:
9. Financing for US Product Exports:
Appropriate Client Companies: Must pass an international credit Check
10. Trade Show Management:
This program is designed to help a group of foreign manufacturers/distributors, who share the same market segment, effectively locate, prepare, promote, exhibit and follow up on leads generated at a particular show.

Description: Research on any question with 48 hour turnaround

Included in the Service:
  • Complete screening of local and national tradeshows for core industry
  • Application review, registration and logistics set up for show.
  • Complete list and explanation on promotional options (invitations, advertising, product showcase, etc)
  • Provide American Staff to help distribute literature and explain basic nature of product to attendees
  • Call all leads generated at the trade show to try to continue their interest
Appropriate Clients:
Executives for foreign suppliers in and product category (manufacturers, distributors, exporters, service companies)
11. Support Center – Logistics:
Description: This service is designed to help a foreign company shorten their delivery lead-time to their customers by offering next day shipping from their US based inventory.
12. Support Center – Inbound – Outbound customer support and prospecting:
Description: Research This service is designed to provide (a) live, real time support to existing customers and/or (b) to provide phone based calls to prospects to set up a sales presentation.
13. Incubation Center - Launch Pad:
Description: This service is a private sector version of the existing SBC and KOTRA incubation center. A full pool of tools, services and experts would be available to support the launch, maintenance and expansion of a small or medium sized companies efforts in the U.S marketplace.


American Business Alliance
4607 Lakeview Canyon Rd. Suite 628 Westlake Village, CAL 91361
Phone: 626-676-8961 Fax: 626-628-3853 Korean Liaison: 818-636-6604

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